VIP partners with each exhibitor to determine the optimal auditorium design, luxury seating equipment and proprietary features that best address their particular needs.

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A true partnership: Working with an unmatched range of options—VIP’s expert in-house product team provides a truly custom process and a true partnership, from start to finish. Theatre owners get high performance solutions that are precisely right for them.

Every project is handcrafted in the U.S.A. in our state-of-the-art facilities in New Albany, Mississippi. We run multiple vertical production cells, and all of our frames, upholstery and seating foams are designed and cut using calibrated computer technology for guaranteed to-spec accuracy. Before the production process even begins, we select the finest materials for our products, including high-density polyurethane seating foam, kiln-dried hardwood-plywood, steel frames and market-leader Leggett & Platt recliner mechanisms. Our skilled staff moves those materials through the production process with a trained, watchful eye, making sure that each and every stage produces top-notch results.


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What’s The VIP Difference?

COMFORT and DURABILITY

  • Pillow soft cushioning that is plush yet durable using the highest quality foams

  • Reinforced mechanisms

  • Commercial grade motors

  • Highest quality serpentine springs

FUNCTIONALITY and VERSATILITY

  • Illuminated seat numbers makes reserved seating more user friendly

  • An array of options including illuminated activators make operation of the seats very intuitive

  • Custom snack tables allow you to design the tables to suit your food and beverage needs

  • Seats available in a variety of widths and can be configured in continuous rows or loveseats

CLEANING

  • 8” of clearance below the seat for easy access cleaning

  • Antimicrobial stain resistant upholstery that cleans easily with mild soap and water

  • Remote control activator option to simplify the cleaning process

INSTALLATION and SERVICE

  • Easy-to-Install chairs with minimal installation expense

  • Smart packaging makes short work of unpacking and box disposal.

  • Gold standard service with quick ship parts and quick solutions